Daniel Boon

Customer-centric ideation at inSided

Last week, we talked about how Customer Success and Product teams can work together to close the feedback loop.Today it’s time to put our money where our mouth is. In this week’s post in our Close the Loop series, I've set out to explain how the inSided Product team works together with our Customer Success team to close the loop on product feedback and make our customers happier – and more successful.It covers where we started, how we got to where we are now, and how our teams, company, and most of all – our customers –  have benefited as a result.First, let’s head back to the year 2017.

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