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3 reasons online communities are vital for Customer Success

Customer engagement is at the heart of Customer Success strategies in B2B Software companies. Why? Not only is it a key indicator for customer retention, increasing engagement is a sure-fire way to get feedback on your product while facilitating the sharing of best practices between your users.


That said, driving customer engagement doesn’t just happen overnight, and there are many different ways you can go about it. Of course, you could use groups on social media, plan events for your customers, or send emails/surveys to your users. Then again, these methods can be difficult to arrange, costly, and, in the case of social media, you can run into complications given that you do not own the customer created content.

One way to combat these issues, boost your Customer Success efficiently and increase customer health is to engage your users through an online community.

Here are 3 reasons why:

September 04, 2019

5 ways to get the most from inSided’s integration with Salesforce

Is your Customer Success team struggling to access enough customer data? Do you need new, efficient ways of measuring customer engagement? Are you looking to create trackable, data-driven KPIs?

inSided’s integration with Salesforce.com goes a long way to helping you do just that—providing you with a 360 degree view of the customer and giving you access to community data that helps prove its worth to the rest of your business.

How? We can associate the individual community member with the Account of the Contact in Salesforce, so you can aggregate data about companies as well as individuals, unlocking a host of valuable customer data.

So, let’s take a look at a couple of examples of how our integration with Salesforce.com can be used by your CSM teams.

August 30, 2019

Improve your business with inSided

We enable your customers to get answers from your community when buying or using your products. Discover what we can do for you.

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