Online communities facilitate and encourage your customers to interact with each other and your company. This has wide-reaching benefits for your organisation—reducing support tickets, increasing customer retention and enabling product ideation to name but a few.
Take B2B software provider Infoland as an example. They have managed to vastly improve customer service and deflect a massive 40% of their support tickets using their community.
Thinking about launching a community of your own? Read our eBook for 10 recommendations on the best way to get started, including internal alignment, community objectives, moderator training, reporting, and more.